Videos & Webinars
Papers
Does including your partners in your digital marketing increase sales? – Coterie insight paper
An increasing number of information technology companies are working to
Ecosystems 2.0: How partner marketing is evolving and what comes next
Ecosystems 2.0 How to drive marketing value
Measuring partner marketing impact – Coterie insight paper
Click here to download the Coterie insight paper - Measuring
Digital health check research report
Our digital health check research analysed the “digital footprint” of
Top Tips & Guides
Creating more relevant marketing content
With limited resources and budgets, partners are looking to their
Making the most of supplier partners
When it comes to partner marketing, the opportunities for working
Managing MDF claims
Marketing funding comes in many guises – MDF (Marketing Development
Tracking go-to-market plans
Once you’ve built go-to-market plans with your partners, the next
Gaining partner commitment
Gaining commitment from your partners is one of the most
Creating effective market audits
As the old age adage goes, forewarned is forearmed. Put
Creating effective value propositions
Value Propositions are carefully written messages that describe the benefits
Jargon buster
Are you a marketing professional working in the IT or
Tools & Templates
Content calendar template
Click here to download the Coterie Content Calendar Template.
Value proposition workshop
Customer: Location: Time: <need approx. 6 hours> Attendees: <add sales attendees> <add marketing
