Papers
Does including your partners in your digital marketing increase sales? – Coterie insight paper
An increasing number of information technology companies are working to form ecosystems, which engage in partner marketing to target Business
Ecosystems 2.0: How partner marketing is evolving and what comes next
Ecosystems 2.0 How to drive marketing value from your most important partnerships. DOWNLOAD NOW
Measuring partner marketing impact – Coterie insight paper
Click here to download the Coterie insight paper - Measuring partner marketing impact
Top tips & guides
Creating more relevant marketing content
With limited resources and budgets, partners are looking to their vendors to go the extra mile with content to support
Making the most of supplier partners
When it comes to partner marketing, the opportunities for working together and implementing joint marketing plans are endless, but making
Managing MDF claims
Marketing funding comes in many guises – MDF (Marketing Development Funds), BDF (Business Development Funds), ADF (Account Development Funds and
Tools & templates
Content calendar template
Click here to download the Coterie Content Calendar Template.
Value proposition workshop
Customer: Location: Time: <need approx. 6 hours> Attendees: <add sales attendees> <add marketing attendees> <add product attendees> <add operational attendees> Current challenges: <add summary of the
