Ten years of pushing boundaries

We’re celebrating ten years of delivering partner marketing excellence with our fantastic clients. Together we’ve achieved a lot – and had some fun along the way! From award wins and delivering outstanding results for our clients, to developing evidence-based tools and creating the world’s only partner marketing community, we’re not done yet…  

Representation of a handshake

How do we deliver success?

Having walked the partner marketing path ourselves, we know the frustrations and challenges you face only too well. That’s why we set out to do something different from day one. By going beyond the traditional agency model to embed ourselves within client’s organisations, we’ve become an extension of many teams, allowing us to achieve success together.

Read about our partnership approach

The Coterie team, aged 10

Do you remember when you were ten years old? Have a look through photos of some our team from when they were 10 and learn what they wanted to be in the days before Phineas and Ferb or Sam and Cat on TV (remember Arianna Grande before she became a singer?!) 

Meet the team when they were 10

A team driven by values

At the heart of Coterie is an unwavering commitment to our values. They underpin everything we do, from how we collaborate as a team and communicate with our clients, to the work and results we deliver. 

Authenticity

A team that’s great to work with

We’re real people. And we genuinely care about the clients we work with. As an extension to your team, not only do we understand the challenges you’re facing, but we also see the importance of making our work together fun!  

Integrity

Exceptionally high standards, always

There’s nothing worse than an agency that over-promises and under-delivers. That’s why we only ever commit to projects we know we can add value to. If we don’t believe in a project, we’ll openly discuss why.  

Fresh Thinking

Maximising value for our clients

Sometimes a project may require a different approach. By applying fresh thinking to strategic frame works, such as the RACE model, we’re able to explore new ways of delivering maximum return on investment for our clients.  

Empowering partner marketeers

Access ten years of partner marketing expertise. From our game-changing Partner Prioritisation Tool to industry-shaping research and insight papers, we’ve made everything available online.   

Want to connect with other partner marketing professionals? Find out more about The Coterie Community.  

Learning Centre
Explore The Coterie Community

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Tap into Ten Years’ of Partner Marketing Expertise with a Dedicated 30 Minute Consultation

At Coterie we can help you with any partner marketing challenge. Partner prioritisation? Yep, we have helped many clients with that. Messaging and content? Our team have tackled some of the most complex partnerships and provided clear, concise, powerful propositions and content that delivers – we’ve even won awards for it. Go to market, MDF management, digital marketing, social sales and sales enablement? Yes, yes and yes. Whatever the challenge, our team of experts are ready to share their knowledge with you. All you need to do is book your free 30-minute consultation with them. 

Book Your Free 30-minute Consultation

Our team of experts

Gillian Clark
Gillian ClarkClient Success Team Lead
Jo Dunkley
Jo DunkleyCEO Coterie Marketing
Tom Wycks
Tom WycksDigital Director
Helen Curtis
Helen CurtisFounder

2024: Our Partner Marketing Predictions

Trying to predict what comes next is getting harder all the time. However, by combining our many years working in technology and partner marketing with available industry and analyst insight, we think we have a good idea of what’s in store for next year.

World-class technology companies trust Coterie.