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Recent posts

Where do you turn for specialist Partner and Channel Marketing support?

Partnership and channel marketing are highly specialised areas requiring expertise in managing diverse stakeholders, creating compelling joint propositions, and

The key to long-term satisfied customers? A valued, supported & happy team!

We’re so proud to have achieved an 89% client retention rate in 2024, but we couldn't have done it

2024: The year sales enablement became revenue enablement

So first, the good news. Business leaders are more positive about the economic environment, shifting from a low-risk, high-efficiency

Our dedicated partner marketing courses are now CIM accredited!

We’re so proud to bring you the news that our Coterie Acadamy partner marketing courses have now been accredited

News and insights

A decade of evolution: what we can learn from the past 10 years

Some of the challenges for partner marketeers that we faced back in 2013, when we started Coterie, remain challenges

How to create a strong foundation for partner marketers in times of disruption

In today's business world, companies face an unprecedented level of disruption and change. It can be particularly challenging for partner

How to make more with less in partner marketing, with Elke Behrend, Finastra

Our client, Elke Behrend, Partner Marketing Lead for Europe at Finastra, gives us her experience, insight, and best practice

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