Maximise your Microsoft & AWS partnerships
Unlock funding, streamline listings, accelerate co-selling and remove the admin burden. Our partner marketing team guides you through portals, MDF, marketplaces and enablement with the clarity and speed your ecosystem demands.
Struggling to navigate Microsoft or AWS funding and support programmes? We simplify the process, from administration and compliance to maximising MDF opportunities. Our expertise ensures you unlock every benefit available, turning complex requirements into measurable marketing impact.
Step 1
We’ll help you access your funds and advise on how much is available
Navigating Partner Centres is not always straightforward. Let us tackle this for you and assess your eligibility to uncover funds within the portal.
Step 2
We’ll work with you to build a plan for your marketing and sales enablement activities. We don’t just manage MDF buckets; we advise on and build plans and strategies to realise the full potential of your available funding.
Step 3
We’ll deliver all outlined activity from start to finish. From activity inception to implementation, we’ll support marketing and sales enablement activities to achieve your marketing goals.
Step 4
We’ll provide comprehensive proof of execution. We’ll handle all of the administrative battles to secure timely reimbursement of your claims, enabling you to focus on more strategic activities.
Partner marketing experts who understand tech
We’ve helped global organisations unlock Microsoft and AWS funding, incentives, and co-marketing channels; transforming complex programmes into growth opportunities. Our team works as an extension of yours, constantly optimising and enhancing initiatives to deliver measurable impact.
MDF funding can be used to meet your business needs.
Some use cases include:
Want to raise awareness or generate leads? We’ll leverage available funding to reach audiences through integrated marketing strategies that fit your business
Showcase your partnership through co-branded marketing collateral packs, case studies, value propositions and thought-leadership content
Ensure your alliance and sales teams can drive co-selling through robust partnership and solution material, and coaching support
Drive middle-of-funnel activities through meaningful customer initiatives on Microsoft or AWS products and solutions
Make an impact in the market when you launch a new solution. We’ll work across internal and external channels to drive excitement, joint selling and create tangible value for your organisation
Got a question?
As experts in Marketing Development Funds, we can help you identify existing MDF allocations, as well as potential funding opportunities. While we cannot guarantee you have available funding, we’ll be able to provide a clear view of your benefits as a Microsoft partner.
Coterie is an agile team of MDF and partner marketing experts. Boasting a diverse skillset we’re able to pull upon expertise from across our team to work swiftly to deliver results. Our only expectation is that you collaborate with us so we can move things along together.
Our aim is to become an extension of your team to help you maximise your MDF.
Unlock the Full Potential of AWS & Microsoft Commercial Marketplaces
Managing your presence on AWS and Microsoft Marketplaces can be time-consuming and complex. That’s where we come in. Coterie offers a complete solution tailored to your partnership needs:
- Optimised listings: Ensure your offerings stand out and attract buyers.
- Sales enablement: Fully briefed teams equipped to close deals.
- Strategic alignment: Maximise your partnership opportunities and achieve business goals.
Ready to turn cloud partnerships into growth engines?
Book a consultation to optimise, manage and maximise your cloud partner funds with expert support from Coterie.