The Coterie team are delighted to have been chosen as a finalist in the Small Content Marketing Agency of the Year category at this year’s UK Content Awards.
The UK Content Awards celebrate excellence in content marketing and rewards agencies and in-house teams across the UK who are creating high quality, valuable content which attracts, informs, engages and retains an audience to ultimately deliver traffic and profit.
Coterie’s entry showcased the team’s partner marketing expertise and the marketing support provided to clients’ using Coterie’s ADAM methodology – Analyse, Discover, Activate and Measure.
The ADAM methodology was developed as a result of research carried out in conjunction with the University of Huddersfield, which identified the seven factors for partner marketing success. The methodology, when also used in combination with the Smart Insights RACE model (Reach, Act, Convert and Engage), provides vendors, systems integrators, service providers and resellers with robust partner marketing plans which drive real results.
Recognition of Coterie’s expertise and methodology, by being named a UK Content Awards finalist, is an honour and a testament to the team’s dedication and hard work.
The winners will be announced at an awards ceremony which takes place later this year.