The Coterie team are delighted to have been shortlisted in two categories of the 2022 European Content Awards for their work with Atos on their Digital Management for SAP, powered by Cisco AppDynamics campaign.
The campaign, which was also recently shortlisted in the 2021 Drum Awards for Content, helped Atos to differentiate themselves in the highly competitive SAP S4Hana market for the launch of a new application management services solution.
Coterie’s strategy included the creation of value proposition messaging and a go-to-market campaign consisting of marketing activity and tailored content across a range of channels and media at different stages of the RACE model buyer journey.
The end result was a high number of customer leads and a significant new contract win with a new logo.
More information on the campaign can be found by viewing our eBook.
The winners of the European Content Awards will be announced online on Thursday 17th February 2022.