Why digital marketing is essential for B2B eco-system marketers
Worldwide IT spend is set to grow at 4% after a turbulent 2020 (Gartner, 2020) and as well as growing, [...]
Coterie listed in top 75 UK B2B marcomms agencies in B2B Marketing UK agencies benchmarking report 2021
B2B Marketing recently published their UK Agencies Benchmarking Report for 2021 and we are thrilled to have been listed in [...]
Coterie shortlisted as finalists in Northern Digital Awards 2021 for partner prioritisation digital assessment
The Coterie team are delighted to have been shortlisted for their Partner Prioritisation Digital Assessment tool in the Best Digital Tool category of the Northern Digital Awards 2021. Based on [...]
Coterie supports NSPCC with Lockdown 2 Amarillo challenge
To keep themselves active during the second national lockdown and to support the amazing charity, the NSPCC, the Coterie team [...]
Coterie win Small Marketing Agency of the Year at the UK Content Awards 2020
The Coterie team are absolutely delighted to have been named Small Marketing Agency of the Year at the UK Content Awards 2020. The UK Content [...]
Why social listening is crucial to your partner marketing strategy and how it can help shape your marketing content
The phrase “social listening” may not be one that everyone is familiar with, but alongside the growth of social media, [...]
Why paid social is an important and effective tool for your partner marketing programmes
Whilst the world continues to adapt to the ‘new normal’ and our day-to-day interactions are shaped by social distancing, social [...]
How vendors can make partner portals stand out from the crowd and maximise their revenue potential
Partner portals have been a popular resource in the IT and telecoms industries for many years. But despite the benefits [...]
How to make content marketing an effective part of your partner marketing plans
With digital marketing continuing to evolve and establish itself at the core of our marketing plans, content marketing is more [...]
How partner marketing teams can maximise virtual events and keep audiences engaged
Since the start of the Covid-19 pandemic, the popularly of virtual events as a major marketing tool, has grown to [...]
Why prioritising partners is key to your partner marketing strategy
Selecting which partners to work with, or partner prioritisation, should be the very first step you take when formulating your [...]
The seven factors that are critical to partner marketing success
The concept of partner marketing has been around for many years, yet we still have very little insight into why [...]
