Learn partner marketing at your pace
Coterie Academy offers practical, on-demand courses that equip you to design, scale, and manage partner ecosystems with confidence.
Build the foundations of a successful partner programme. Learn core concepts, gain templates, and establish essential skills for collaborative marketing roles.
Take your skills deeper. Explore ingredient branding, co-marketing, and the complexities of ecosystem marketing. Ideal for those already in partner roles.
Our flagship course. Learn to craft joint value propositions, partner-first strategies and go-to-market plans. Recognised by CIM and CIPD — for professionals ready to lead.
Who is it for?
New ecosystem professionals seeking foundational understanding and frameworks
Mid to senior marketers aiming to deepen strategy, measurement and leadership skills
Partner programme leaders wanting to upskill their teams with partner-first marketing capability
Meet your Trainers
Founder, trainer, and author of How To Be a Boundary Spanner.
Partner marketing lead with experience at Atos, NTT, HPE Aruba and more.
Specialist in content and joint value propositions for global IT brands.
Ready to design, scale, and manage partner ecosystems with more confidence?
Get instant access to all three courses.
Frequently asked questions (FAQs)
For the ‘Basics of partner marketing’ and ‘Multi-ingredient ecosystem marketing’ courses you should allow two hours for watching the online learning videos, plus additional time to complete the quizzes. Our ‘Practitioner in partner and ecosystem marketing’ course takes 3-4 hours.
Our ‘Practitioner in partner and ecosystem marketing’ course is recognised by CIM (Chartered Institute of Marketing) and accredited by CIPD (Chartered Institute of Personnel Development). We are currently working on having our other courses recognised.
Once you’ve purchased our courses, you will have access forever, so you can learn at your own pace.
Absolutely. You can return to access the course materials whenever you like, for as long as you like.