Keep your marketing strategy and partner ecosystem strong, even during leadership gaps.
Marketing leadership gaps can stall partner programmes, slow down pipeline and frustrate sales teams. Whether your CMO role is vacant, your marketing team is lean, or recent restructuring has created leadership gaps, your partner ecosystem can’t afford to lose momentum.
That’s where we step in.
As Fractional CMOs with deep partner marketing expertise, we help enterprise tech vendors:
– Ensure seamless marketing leadership continuity while permanent hires are made
– Accelerate partner and alliance marketing with SIs, VARs, ISVs, and hyperscalers
– Orchestrate co-marketing campaigns that drive measurable pipeline impact
– Align sales, marketing, and partner teams during times of change
We’ve supported companies like yours to sustain growth and partner engagement, even through restructuring or leadership transitions. Our experience ensures your marketing strategy remains strong, and your partners stay engaged.
Don’t let your partner GTM lose momentum.
Book a quick 20-minute call to explore how a Fractional CMO could accelerate your pipeline today.
“Coterie’s partner marketing expertise and structured approach have been invaluable… a crucial extension of our marketing function.”
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World-class technology companies trust Coterie.
